Post Tagged with: "public relations"

Five things Old Spice reminds digital PR people

Five things Old Spice reminds digital PR people

This past week, we witnessed one of the most popular viral campaign’s in history. Old Spice and their new advertising gem, Isaiah Mustafa, have turned a lot of heads and set a new precedent for future viral ad campaigns. You may have noticed that every popular social network. news aggregator […]

July 19, 2010 2 comments Read More
How PR practices can help change BP’s perception

How PR practices can help change BP’s perception

I’m talking about BP’s contiously spreading oil spill in our Gulf Coast As public relations practitioners we help clients create this perception in the mind of a consumer, usually a positive direction toward a company or brand. So to get started, what should have BP done differently? BP is only hurting their perception not helping it

June 14, 2010 4 comments Read More
Seven tips for young PR pros, from a pro

Seven tips for young PR pros, from a pro

Last semester (Fall 2009) I had, in my opinion, one of the best public relations professors at UT, Terry Hemeyer. Hemeyer has been around the block and knows what he is talking about, so when he speaks everyone listens, especially when you have him for three straight hours. But, on […]

March 21, 2010 0 comments Read More
Mark McGwire – Thoughts from a young PR mind

Mark McGwire – Thoughts from a young PR mind

A few weeks ago, former Major League Baseball player and current hitting coach for the St.Louis Cardinals, Mark McGwire officially admitted to us that he took steroids throughout his baseball career (shocker!). While many of us could care less about his apology or that he took steroids during an era […]

February 1, 2010 0 comments Read More